As an owner of Katra Marketing, I can say our advantage over local competitors is rich content, often website updates, quick responses via e-mail and clear UI on the company website. Our company focuses on our prospects' most valuable criteria: transparent checklist for each service, define fixed prices for each action and also offer monthly/quarterly payment subscription. We do not make a big mystery from SEO techniques, we want to inform and educate our customers, so that they will feel the value of Internet marketing. Also we would like to build personal relations with our clients with the usage of story-telling and relevant content.

• responsible for the marketing of main products to the right B2B market; • development of an annual marketing plan in cooperation with the sales department. This should describe the year’s activity to meet agreed company objectives; • implementation of all marketing activities within the agreed budget; • creation and leading all aspects of print production, its receipt and distribution; • making a regular market research in order to identify market requirements for current and future products and services; • development and implementation of a company-wide plan to push main products and services for the targeted market, collaboration with all departments for its execution; • analyze potential strategic partner relationships. • with product managers - implementation of new and modified programs and initiatives.

Company profile: genetic analysis and bioinformatics services. - being in charge for regional representation of the company (Russian-speaking countries), managing deal flows, connections and result delivery; - looking for new business opportunities and preparing presentation proposals; - working on brand identity and corporate marketing material; - collaborating with local marketing departments.

Company profile: selling clothes online. - creating and improving navigation and other content elements that influence conversion and overall customer shopping experience, analyzing trends; - cooperating with providers, suppliers and customers, looking for new providers, refreshing the database; - organizing advertising campaigns, writing thematic articles.

Company profile: webdesign and products selling. - managing online marketing campaigns for several website projects simultaneously; - making strategic planning for SEO campaigns, analyzing Search Engine Marketing Software performance ; - planning and implementing websites; - copywriting and consulting customers ; - writing analytical and monthly progress reports.

Company profile: software selling and development. - communicating face to face and over the phone with top executives to arrange business meetings, fulfilling the customers' database; - dealing with confidential managerial and clients' information; - managing, arranging and maintaining all marketing materials and advertising campaigns of the local department; - coordinating arrangements for weekly regional meetings, including scheduling, reserving conference rooms, coordinating with personnel to schedule webcasts and conference calls.

Company profile: monitoring, improvement and retention of the price formation system in a building industry - maintaining and coordinating executive's timetable, all company stuff meeting plans; - forming database of contacts and meeting notes, creating distribution lists and weekly information reports for mailings to regional building companies.

Faculty of Marketing, Marketing

ALISON, License AC-729-3079122

HubSpot, Inbound Content Manager

Coursera, License QA4NJSLEBGN4